Context for champions: social media monitoring

Quick post is a good post I say! Today I want to talk about how we’re managing information overload of social media and more importantly, if you’re a community manager, how you’re keeping your champions engaged, learning and willing to stand up for social. I’ll need to reflect personally on a couple of recent “AHA”Continue reading “Context for champions: social media monitoring”

Shred the labels, let’s get human

I’m going to go out on a limb. I really want to move away from the label “social media” and reshape the focus to be about the great content and stories that connect us all. The reason I do this is simple, social media is the platform, or the tools to create, distribute, share, interact,Continue reading “Shred the labels, let’s get human”

Content strategy (a.k.a alchemy)

Each piece of online content created, with or without intention, is a social object.  Online content is no longer static “words and pictures on a page”. What it has become quite rapidly,  is an exponential factor for potential and risk. As Web Content Managers our role is to mitigate the risk by creating processes for;Continue reading “Content strategy (a.k.a alchemy)”

The world according to users

“How do we make sure that our users know that they are in logged into our intranet, when with one click they could be in an another environment, or a kiosk”. It’s a great question for a few reasons: User centric questions are good, it shows we are thinking about them! It highlights how interchangeableContinue reading “The world according to users”

Keeping social on the straight and narrow.

Strip back the fancy language and social is the culmination of technology platforms that we use to communicate with each other. It is the great leveler. It doesn’t matter where you live, or what car you own, we all behave in a similar ways online. Social has become the world’s largest democracy powered by technologyContinue reading “Keeping social on the straight and narrow.”

The overhead of content

Hi. Yes, it’s me. I seem to go to ground more often than not, and let’s face it, with regular updates on my personal facebook profile, and a community page, twitter feed, yammer updates, sharepoint team sites and managing content on a large website, plus all the microsites, sometimes the LAST thing I want toContinue reading “The overhead of content”