Context for champions: social media monitoring

Quick post is a good post I say! Today I want to talk about how we’re managing information overload of social media and more importantly, if you’re a community manager, how you’re keeping your champions engaged, learning and willing to stand up for social. I’ll need to reflect personally on a couple of recent “AHA”Continue reading “Context for champions: social media monitoring”

Shred the labels, let’s get human

I’m going to go out on a limb. I really want to move away from the label “social media” and reshape the focus to be about the great content and stories that connect us all. The reason I do this is simple, social media is the platform, or the tools to create, distribute, share, interact,Continue reading “Shred the labels, let’s get human”

Fragmentation: Profile reality vs the real you.

Sometimes, when all of this manic activity reaches a crescendo, it’s like a light goes on, everything slows down, and I realise that in all of my ‘connectedness’ I’ve become fragmented. I think we all have in some strange way. This new social “presentation layer of ourselves” has created the ability to obscure who weContinue reading “Fragmentation: Profile reality vs the real you.”